Flow for Marketing

Targeted Campaigns Across Every Channel

Q: What channels can I run campaigns on?

Skode Flow supports campaigns across WhatsApp, SMS, and Email. You can run single-channel or multi-channel campaigns from one platform, with unified analytics across all channels.

Q: How does audience segmentation work?

Segment contacts using any combination of fields: demographics, purchase history, engagement level, tags, and custom attributes. Create dynamic segments that update automatically as contact data changes.

Q: Are WhatsApp broadcast messages compliant?

Yes. Skode Flow ensures compliance with WhatsApp Business API policies. All broadcast templates must be pre-approved by WhatsApp. Contacts must opt-in before receiving promotional messages, and opt-out is always available.

Q: Can I A/B test my campaigns?

Yes. Split your audience and test different message variations, send times, and channel combinations. Flow tracks performance metrics for each variant so you can identify the winning approach.

Q: What analytics are available for campaigns?

Track delivery rate, open rate, click-through rate, response rate, and conversion rate per campaign. Compare performance across channels, view engagement over time, and export reports for stakeholder presentations.

Run marketing campaigns across WhatsApp, SMS, and Email from one platform. Segment audiences, schedule sends, and track results in real-time.

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98%

WhatsApp Open Rate

45%

Click-Through Rate

10x

ROI vs Email Only

<$0.05

Cost per Message

Your Campaign Command Center

Everything you need to plan, execute, and measure messaging campaigns.

send

Broadcast Messaging

Send targeted messages to thousands of contacts at once across WhatsApp, SMS, and Email. Schedule broadcasts for optimal timing.

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Template Management

Create, preview, and manage message templates across all channels. Submit WhatsApp templates for approval directly from the platform.

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Audience Segmentation

Segment contacts by behavior, demographics, purchase history, and engagement. Target the right audience with the right message.

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Campaign Analytics

Track delivery rates, open rates, click-through rates, and conversions in real-time. A/B test messages to optimize performance.

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Rich Media Messages

Send images, videos, documents, and interactive buttons. Product catalogs and carousels for visual storytelling.

schedule

Campaign Scheduling

Plan campaigns in advance with scheduled sends. Timezone-aware delivery ensures messages arrive at the right local time.

Campaign Types That Drive Revenue

Proven campaign formats for every stage of the customer journey.

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Product Launches

Announce new products with rich media across WhatsApp and SMS. Share catalogs, pricing, and early access links.

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Flash Sales

Time-sensitive promotions delivered instantly on WhatsApp. Countdown timers and exclusive coupon codes drive urgency.

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Event Invitations

Send event invites with RSVP buttons, reminders, and follow-ups. Track attendance and send post-event surveys.

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Re-Engagement

Win back inactive customers with personalized messages. Special offers and updates tailored to past purchase behavior.

Frequently Asked Questions

What channels can I run campaigns on?expand_more

Skode Flow supports campaigns across WhatsApp, SMS, and Email. You can run single-channel or multi-channel campaigns from one platform, with unified analytics across all channels.

How does audience segmentation work?expand_more

Segment contacts using any combination of fields: demographics, purchase history, engagement level, tags, and custom attributes. Create dynamic segments that update automatically as contact data changes.

Are WhatsApp broadcast messages compliant?expand_more

Yes. Skode Flow ensures compliance with WhatsApp Business API policies. All broadcast templates must be pre-approved by WhatsApp. Contacts must opt-in before receiving promotional messages, and opt-out is always available.

Can I A/B test my campaigns?expand_more

Yes. Split your audience and test different message variations, send times, and channel combinations. Flow tracks performance metrics for each variant so you can identify the winning approach.

What analytics are available for campaigns?expand_more

Track delivery rate, open rate, click-through rate, response rate, and conversion rate per campaign. Compare performance across channels, view engagement over time, and export reports for stakeholder presentations.

Related Features

Explore more capabilities that work together.

campaign

Explore More

Launch Your First Campaign Today

Join marketing teams reaching customers on the channels they actually use.

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