Abandoned Cart — 24 Hours with Discount
Follow up 24 hours later with a discount incentive to recover the sale.
WhatsApp Preview
Your Business
Business Account
Hi {{customer_name}}, your cart is waiting! We noticed you were interested in: {{item_list}} Good news — use code {{discount_code}} for {{discount_percent}}% off your order. Complete your purchase: {{cart_url}} This code expires in 24 hours. Don't miss out!
12:00 PM
Type a message
descriptionTemplate Message
261 charsHi {{customer_name}}, your cart is waiting! We noticed you were interested in: {{item_list}} Good news — use code {{discount_code}} for {{discount_percent}}% off your order. Complete your purchase: {{cart_url}} This code expires in 24 hours. Don't miss out!
data_objectVariables (5)
The customer's first name or full name
Formatted list of ordered items
The promotional discount code
Discount percentage value
Link back to the shopping cart
lightbulbBest Practices
Only offer a discount in the second follow-up — many customers convert without one.
Create urgency with a time-limited discount code.
Keep the discount modest (5-10%) to protect margins.
Limit abandoned cart sequences to 2-3 messages maximum.
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